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illustration is visualizing ideas. Adding flesh to the bones of a concept. This fleshing out, the process of visualization, can virtually take any shape, any form.
The possibilities are endless! There are no rules. Only clues. Styles, techniques, tools, preferences, references, paths and crossroads...
All there to emphasize and embolden, underline and enlighten. To lift out the best in a bright piece of text or someone’s brilliant idea.
Illustration is giving shape.